As a performance agency we are continually looking at ways to improve efficiency and the ultimate ROI that we deliver for our clients, across all channels.  As campaign objectives get ever more complex and analysis starts to focus on multichannel, marketers need best in class technology and tools to help deliver.  As a testament to [...]

Independent digital media agency Locker Room has been appointed by London listings specialist Time Out to run a digital marketing campaign across the UK, Europe and the USA aimed at driving awareness and sales of Time Out’s range of products and services.
Locker Room which is based in London, impressed Time Out with the breadth and [...]

Cyber Monday is an eCommerce classification that has come out of the US market and some claim is a PR spin devised to encourage consumers to shop online the Monday after Thanks Giving.  Supposedly the peak in annual online sales for retail businesses, as consumers flock online following their final pay day before Christmas.

A few of us are slightly blurry eyed in the office today, following a great night at the eCommerce awards last night – followed by the wonderfully refurbished Palm Beach Casino. It is safe to say Mayfair was winning last night.
Locker Room Media are proud to be Highly commended in the Best eCommerce Marketing [...]

Congratulations! If you’re reading this blog then you’re in the right place! Locker Room Media have just been short listed for the Best eCommerce Marketing Agency award 2011, in the Ecommerce Awards in association with the IMRG.
If you’re a regular follower of Locker Room then you’ll know that we offer clients a fully integrated marketing [...]

As i found myself stuck in traffic on bank holiday Monday, i couldn’t help but think about the back to school campaigns that many retailers now jump on to boost trade at the end of the summer.  It has become one of a few key trading periods throughout the year for many retailers and this [...]

Many of us have been reading the hype and build up to Google’s entry into social media and now that they have attracted 20m unique users inside three weeks I thought it was time we got into it a bit.
Let’s just think about that. 20m unique users within three weeks, that is massive. And [...]

I’m sure every year since 2005 the industry has been saying “this year is the year for mobile” and here we are in 2011 and perhaps maybe at last it will be the year that mobile commerce explodes.

It’s normally a day which promises so much and delivers so little. Millions of football fans around the
country stay glued to their computer screens or to SKY Sports News as a poor reporter stands outside a deserted football stadium reporting on a story that’s never going to happen. But not this year! This year we [...]

As we approach Christmas the Locker Room office is fast turning into a buzzing hub of excitement, anticipation, stress and an all-round hectic place of work.  With the build up to the annual peak in retail sales (which we have been planning for our clients over the last three months) everyone is manically analysing & [...]